PepsiCo
/ Digital Campaign
Design website and create digital collateral for PepsiCo’s Meeting of the Minds campaign with an ACD at The Barbarian Group. MOTM is a unique contest that gives college students a chance to meet the company’s (now former) CMO of Global Consumer Engagement, Frank Cooper III, and intern at its Content Studio. Contestants submit a :60 video pitch then nine finalists are selected and the public gets to decide who the lucky winner is.
These are Facebook posts that promoted the contest. The first six were issued during the “call to entry” phase and the last two were teasers before the finalists were revealed. They were also resized for Twitter.
These are assets used on LinkedIn. First is the cover image for the showcase page followed by four promotional posts featuring quotes from former PepsiCo interns. The two small banners reminded the public to cast their vote.
And finally, a banner for Monster.com.
